There's little else a mattress can be used for, except to sleep on. Category advertising is steeped in the obvious promises of good sleep, deep sleep, sleep sleep - you get the picture.
Here's an invitation to a new lifestyle, #pepslife. A state of energetic being, kinetic bodies - in short, life after great sleep.
Also by People: Brand Identity, Packaging Design, Social Media, Retail Collateral, Films and Radio.
![PepsAd-AIRCOSTA-Mag-27.5x20-Couple.jpg](https://images.squarespace-cdn.com/content/v1/56581ab4e4b0e91a03b2146f/1453639319742-O6QQZVZLMQDWKNW02MEU/PepsAd-AIRCOSTA-Mag-27.5x20-Couple.jpg)
![PepsAd-AIRCOSTA-Mag-27.5x20-HouseWife.jpg](https://images.squarespace-cdn.com/content/v1/56581ab4e4b0e91a03b2146f/1453639302601-D6ZGM7IK1UWOFYGUYH1M/PepsAd-AIRCOSTA-Mag-27.5x20-HouseWife.jpg)
![PepsAd-AIRCOSTA-Mag-27.5x20-Kids.jpg](https://images.squarespace-cdn.com/content/v1/56581ab4e4b0e91a03b2146f/1453639515620-CRHA69EZKO6UE9PR0C7J/PepsAd-AIRCOSTA-Mag-27.5x20-Kids.jpg)
![Peps-Life-Poster-4.jpg](https://images.squarespace-cdn.com/content/v1/56581ab4e4b0e91a03b2146f/1453639590330-GCFML5AW7ZA2K0OUPXWF/Peps-Life-Poster-4.jpg)
![Peps-Life-Poster-5.jpg](https://images.squarespace-cdn.com/content/v1/56581ab4e4b0e91a03b2146f/1453639849880-7UHCHC2EC5B8I1VC8CC2/Peps-Life-Poster-5.jpg)
![Peps-Life-Poster-8.jpg](https://images.squarespace-cdn.com/content/v1/56581ab4e4b0e91a03b2146f/1453639649755-PDITU82OJ46DQRJ3SUSP/Peps-Life-Poster-8.jpg)
![pepster cricket.jpg](https://images.squarespace-cdn.com/content/v1/56581ab4e4b0e91a03b2146f/1453639768396-2JCK4WNG5JA2PX2FV1N7/pepster+cricket.jpg)
![PepsPoster-DoubleDecker-19x14-New.jpg](https://images.squarespace-cdn.com/content/v1/56581ab4e4b0e91a03b2146f/1453639981770-8GL1C9VE772FNYPH2Q8W/PepsPoster-DoubleDecker-19x14-New.jpg)